"WebDirector’s^® feature rich E commerce platform is delivering a new industry standard in selling online.  Whether you are looking to start an online sales channel or improve your existing online sales, WebDirector^® has you covered."   DARREN STRONG - eCommerce Project Manager

Get Discovered

WebDirector’s^® E Commerce software pack is a best friend of engines such as Google and Yahoo. Short URL’s, complete metadata control, Alt Tags, link Titles, friendly error pages, and off page CSS/JavaScript are just a few of the ways in which WebDirector^® aims to please.

Deliver great Customer service

It takes far more effort to attract a new customer than it does to retain an existing one. WebDirector®allows customer login details to be stored for repeat purchases. Customers can register purchases with the product warranty registration form providing extra confidence in their dealings with you.

Make your search function more effective

Navigational structures to make it easier and more convenient for your visitors to locate the products and services they desire to purchase are the WebDirector^® standard. The latest in search technology, Lucene, makes finding sought after products a walk in the park.

Add cross/ up-sell opportunities throughout your site

You wouldn’t want to sell an accountant a pencil without offering an eraser. WebDirector®allows you to suggest related products and associate linked products in the Product Catalogue.

Leverage the power of promotions

You can entice purchases through the use of limited time offers and weekly specials. A continual change to your value offering creates curiosity, and a curious customer is one who keeps coming back.

Close the Sale

Website conversion strategies that focus on reducing shopping cart abandonment provide the greatest website conversion improvement. The WebDirector^® Shopping cart checkout is built around this principle.

Develop a Relationship with your customers

On its own, or combined with your company’s overall marketing effort, the relationship tools in WebDirector^® help you establish trust. Cutting edge email marketing with full campaign tracking and personalized mail outs combined with online forms, surveys and a member rewards catalogue, are just a few of the ways you can show your customer you care.

Evaluate Sales and make necessary adjustments

A good sales strategy should aim to satisfy customer requirements. The flexible content management system allows you to test various promotional techniques to determine those that give the highest returns. Built in Analytics allow you to analyse site usage patterns allowing you to both understand, and adapt, to customers purchase behaviours.

Build your Supplier Network

WebDirector^® gives you the power to stay connected with the business community around you. The address book module allows you to list supporting business contact details on your website. If desired, you can give business partners remote access via a secure login to their own dedicated page. Google Map integration further helps your customer find the business they are looking for.