eCommerce Web Development

WebDirector is Corporate Interactive's preferred software platform for delivering business grade web solutions.

WebDirector out-of-the-box provides the necessary software features that a good ecommerce website will need, some the main features include:

• product catalogue with unlimited categories and products
• product filter feature to narrow down a page of products, .e.g narrow by colour, size, type, price range, etc
• easy check out process
• paypay, eway, big 4 banks payment gateways already installed and ready to go.
• product options feature - build an unlimited library of product options to add to your pruchase when selecting a product
• customer registration process - so the website can remember returning customers
• pay by account feature for those customers that  want to pay later.
• private and public products (hide products unless you login first)
• promotional pricing
• bulk price update feature
• product import via XML or CSV files
• frieght calculator
• shopping vouchers for discounted checkout or free shipping
• Image zoomer for that really close up view of a product

We have integrated with all the major gateway providers from PayPal, eWay, Dialect to all the four major banks. We've implemented 100's of solutions from simple online checkout right through to highly complicated solutions involving back-office integration, product tracking and geo-coding for freight. For details of what is included out of the box with WebDirector please read the E-commerce module information on the www.webdirector.net.au site. If you would like to learn more about our advanced solutions please read on.

Our solutions are all PCI compliant, you do not need to worry about the privacy of your clients or the security around their credit cards and subsequent transactions, this is all taken care of for you.

Payment gateway

If you would like something customised then we have the people ready to help you including certified PayPal developers and highly experienced consultants in all aspects of online payments.

Any type of payment gateway integration can be achieved with the WebDirector platform. In addition to the out of box features we have also created solutions in the following areas:

• 2-party and 2-party solutions for on-site and off-site transactions
• Authorise only for fund reserving
• Delayed capture for specific transacation timing
• Dual payments for deposit and final payment
• Period payments for subscription based services
• Manual funds commit and re-charge
• Pro-forma direct debit and BPAY forms for printing
• Integrated email marketing

The WebDirector E-commerce solution is completely integrated to our email marketing module. This means any users who begin a purchase transaction on your site (even if they don't complete the transaction) they will be entered into your email marketing module making this a great email acquisition tool for you to later segment and target with appropriate communications.

Freight

Out-of-the-box WebDirector has multiple types of freight calculators built in. However over the years we've implemented solutions for our clients who ship a great variety of products from toothbrushes to LED flat screens TVs! The following freight solutions have all been built upon the WebDirector platform:

• Pickup in-store or delivery options
• Multiple carrier selection with associated price tables
• Complex freight band and cubic-volume price matrix calculations
• Live freight pricing integration with your chosen carrier
• Geo-coded location based calculations based on delivery distance
• Shopping cart abandonment

Most e-vendors have huge shopping cart potential but either aren't aware of it or don't know what can be done to improve the conversion rate. Customised to your specific business needs we can implement a range of features which will give you all the information you need to quantify what is happening in your check-out process and give you the options to tweak the process. Previously we have:

• implemented low-level form tracking so you can see where the people who leave your check-out process have got to which will allow you to see if a specific field or part of the check-out process is where people are leaving.
• created automated follow up emails to those people who started the checkout process but didn't complete it. This allows you to communicate with them, giving them a reminder about their transaction and a proactive message about your business and/or product full integration into Google Analytics enabling features for conversion tracking, goals & funnels.

Virtual Twinning

Once you have some sales history we can create incredibly intuitive interfaces which you may have seen on websites such as Amazon and eBay.

By comparing shopping patterns it is possible to "virtual twin" an existing buyer with a previous user of your site, to automate and offer very accurate alternative/related  products; "other people who bought the product you're interested in, also bought product X, Y, Z"

Using these features create huge upsell opportunities and stickyness of your site and the shopping experience.